13 April 2015
It’s called Milano Galleria and it’s an experimental project, promoted by TIM and curated by Marco Sammicheli, that brings together creativity and innovative technology. The protagonists are four Italian design studios: Marco Dessí, Odo Fioravanti, GamFratesi and Zaven. At the center of the initiative are four areas in which the city of Milan excels (music, enterprise, education, art), reinterpreted by the designers involved and translated into four concept products that investigate the potentialities of the application of design to connectivity and services. The prototypes, on display from April 10 to May 4 at the TIM4Expo space in the Triennale, represent a successful attempt to explore the possibilities offered by the so-called Internet of Things, in its various incarnations. Marco Dessì has developed TOTIM, a system of Wi-Fi amplification that fits perfectly into a domestic setting and performs a dual function as loudspeaker and light source, with the aim of enhancing the experience of listening to the audio streaming services provided by TIMmusic. Odo Fioravanti has reformulated the concept of PPE (Personal Protective Equipment) with Shield and Share: Connected Protections for Workers: a series of systems designed to hold smartphones in work clothes and record experiences in the field. In this way the welder’s mask, with a phone positioned inside it, becomes a means of sharing; the overall equipped with a pocket in which to place the mobile device makes it possible to leave the hands free to go back to work; the hard hat worn on construction sites is fitted with a clip to hold a cellphone; ear protectors connected by Bluetooth allow the wearer to answer calls and safety footwear monitors physical effort by means of an integrated app. GamFratesi (Stine Gam and Enrico Fratesi) has chosen instead to revisit the relationship between Olivetti and design, creating in collaboration with FontanaArte Outlook, a lamp able to project images and contents from a tablet into the surrounding space, while Zaven (Enrica Cavarzan and Marco Zavagno) has created Musa (Museum Assistant), an intelligent audio guide that exploits Bluetooth technology and allows visitors to receive detailed information about the works on display, creating ad hoc thematic routes.