19 July 2012
It’s been happening in Trieste for eleven years now. Some of the leading figures in Italian fashion, and that of other countries too, meet up on a summer weekend to spot the talents of tomorrow. It’s called ITS, International Talent Support, and was set up by Barbara Franchin in the frontier city which, elegant as it may be, is certainly not on the map of the fashion world. Or rather, it wasn’t. For some time, in fact, the careers of young fashion designers, along with creators of jewelry and accessories, have been taking off from Trieste thanks to this competition. A few numbers: 55 of the finalists over the last ten years now have a line of their own, while 73 are working for famous brands, including Diesel, which is the main sponsor of the event. Renzo Rosso always sits on the jury, where he is joined on each occasion by recognized professionals like Sara Maino, Vogue Italia’s fashion editor specializing in talent scouting. This year there was an exceptional judge on the panel, Marina Abramović. She and 14 experts on fashion have given the laurels to Ichiro Suzuki (Fashion Collection of the Year) and Marius Janusauskas (Diesel Award), after a show presented, as it has been for eleven years, by Victoria Cabello. In a country where discussion panels and moments of reflection are on the agenda, here is a concrete example of support for creative young people.